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What makes my business life "stressful" (I realize I'm using this term loosely) is that I wear all the hats -- design, manufacture, purchasing, accounting, sales, advertising, marketing, graphic design, photography, web design, class instructor. Not to mention my normal household duties, which often get put on the back burner for these other things. I could outsource some things, but I truly do enjoy the variety and most stuff is just easier to do myself.
The sales part is the least fun because it brings out some of my weaknesses -- the inability to toot my own horn and the tendency to take criticism personally. I will continue to get out there and sell my work because hopefully it will improve my character, but (drumroll please) I'm also recruiting salespeople. You can sell my jewelry however you like (coworkers, friends, stores, etc.) and I'll give you a commission. Email me if you're interested. anne@annemade-jewelry.com.
I also thought about having a professional web designer overhaul the website with Flash and an integrated shopping cart. But it's pretty expensive and I'd still have to take & edit pictures and write descriptions when new jewelry is made -- the bulk of the work. Sometimes I wish I had like a set number of designs that I would make on demand when an order came in, but I think that would get boring fast.
So anyway, this week I am one with the FrontPage and Photoshop and hopefully soon you'll get to see the fruits of my labor. The photo here is a sample of the new look I'm going for. Riley just put her head on my lap to say, "Let's go play fetch," so I'm tearing myself away from the lovely glow of the laptop now...
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